Zapier vs Make - A Comparison

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When it comes to workflow automation, there are plenty of players in the field but two popular tools dominate the space: Zapier and Make (formerly known as Integromat). 

Both platforms offer powerful solutions to automate repetitive tasks by connecting different apps and services, enabling users to boost productivity and streamline operations.

However, while they may serve the same general purpose, they cater to different types of users, with unique features, strengths, and pricing structures. 

In this blog, we’ll dive into the major differences between Zapier and Make, comparing their features, pricing, pros and cons, and how to choose the right tool for your business.

Zapier vs Make: A Feature Comparison

Here’s a detailed comparison of their core features:

Feature

Feature Zapier Make (Integromat) Konnectify
Ease of Use User-friendly, drag-and-drop interface Steeper learning curve, more technical User-friendly, intuitive visual builder
Number of Supported Apps 5,000+ 1,300+ 150+ pre-built integrations
Customizability Limited custom logic Highly flexible with custom workflows High flexibility with custom workflows and white-labeling
Visual Workflow Builder Basic, linear workflows Advanced visual builder, multi-step paths Drag-and-drop builder with no-code workflow creation
Pricing Structure Task-based pricing Operation-based pricing Transparent pricing with no hidden fees
Error Handling Basic retry functionality Advanced error handling and customization Advanced retry mechanisms with custom error handling
Best For Non-technical users, small to mid-sized businesses Developers, technical users, enterprises Businesses seeking a balance of user-friendliness and flexibility
Free Plan Yes, limited features Yes, full features with limited operations Yes, 21-day free trial with all features
Advanced Integrations Limited complex scenarios Advanced data manipulation and API integration Deep API integrations, customizable automations, and private Konnectors

Zapier vs Make: Pricing Comparison

Zapier and Make offer different pricing models, which could influence your decision depending on your usage needs. 

Zapier charges based on the number of tasks you automate, while Make uses an operation-based pricing system, where you pay for each action or step within a workflow.

Here’s a breakdown of their pricing:

Plan

Feature Zapier Make Konnectify
Tier 1 Free 1,000 operations/month, full access Free 1,000 operations/month, full access Free 1,000 operations/month, full access
Tier 2 $19.99/month $9/month, 10,000 operations $24.99/month, 7,500 tasks/month
Tier 3 $69/month $16/month, 10,000 operations $49.99/month, 25,000 tasks/month
Tier 4 NA $29/month, 10,000 operations NA
Company Custom pricing for high-scale workflows Custom pricing for enterprise needs Custom pricing for enterprise needs, including dedicated support

Pros and Cons of Zapier

Pros:

  • Ease of Use: Zapier’s drag-and-drop interface is beginner-friendly and accessible to non-technical users.
  • Wide Range of Integrations: With over 5,000 supported apps, Zapier provides a vast array of integrations for a variety of use cases.
  • Quick Setup: Ideal for users who need to create automations quickly without much technical know-how.

Cons:

  • Limited Complexity: Zapier’s linear workflows can be restrictive for advanced use cases requiring more complex logic.
  • Costly at Scale: As your automation needs grow, Zapier’s task-based pricing can become expensive, especially for high-volume workflows.
  • Basic Error Handling: Zapier’s retry functionality is limited compared to Make’s advanced error handling options.

Pros and Cons of Make

Pros:

  • Highly Customizable: Make allows users to create complex workflows with its advanced visual workflow builder, offering high flexibility.
  • Cost-Effective for Complex Workflows: The operation-based pricing model can be more affordable for users who run complex workflows.
  • Developer-Friendly: Make supports API integrations and advanced data handling, making it a great tool for developers and technical users.

Cons:

  • Steeper Learning Curve: Make’s interface, while powerful, is less intuitive than Zapier’s, requiring a bit of learning for non-technical users.
  • Fewer Integrations: With around 1,300 supported apps, Make offers fewer integrations than Zapier.
  • UI Complexity: The visual builder can be overwhelming for users who need simple automations.

Real-Life Use Cases for Both Platforms

Both Zapier and Make cater to a variety of use cases, but each shines in different areas:

  • Zapier: Ideal for small to medium-sized businesses automating simple tasks like CRM updates, marketing workflows, and lead generation. 

Its integrations with popular tools like Google Sheets, Slack, and Trello allow users to set up automations quickly.

  • Make: Great for more technical users or developers handling complex workflows. 

For example, Make can automate project management processes involving intricate data transformations or multi-step workflows.

Scalability Considerations

When it comes to scaling automation, both Zapier and Make offer different experiences:

  • Zapier: Well-suited for small and mid-sized teams. 

However, as automation needs grow, Zapier’s task-based pricing can get expensive, especially for high-volume workflows.

  • Make: More affordable for enterprises or users needing frequent and multi-step workflows. 

Its operation-based pricing structure often works better for large-scale automations.

Customer Support Options

Both platforms offer robust support options:

  • Zapier: Provides extensive documentation, community forums, and email support for paid users. However, live chat and phone support are limited.
  • Make: Offers more technical support, particularly useful for advanced workflows. The platform also has comprehensive documentation and an active user community sharing custom workflows.

Integration Depth

Both platforms integrate with a wide range of apps, but Make offers deeper integration options for more technical users:

  • Zapier: Best for users who need fast, simple integrations. With 5,000+ apps, it covers most tools needed for everyday workflows. However, its workflows are more linear with limited customization.
  • Make: Known for advanced integrations. Make supports multi-step workflows, custom conditions, and complex logic, making it ideal for intricate business processes requiring more customization.

Which One Should You Choose: Zapier or Make?

The choice between Zapier and Make depends on your technical expertise, the complexity of your workflows, and budget considerations.

  • Zapier: Choose Zapier if you’re looking for a straightforward, easy-to-use tool that can automate simple tasks quickly. 

It’s perfect for small to mid-sized businesses and non-technical users who want to set up automations without delving into complex logic.

  • Make: Choose Make if you need advanced workflows, require custom API integrations, or are handling complex automations. 

Make’s flexibility and lower cost for multi-step workflows make it ideal for developers, technical users, and larger enterprises.

For those who want a solution that combines the best of both worlds—Konnectify’s iPaaS offers a customizable, no-code platform with over 150+ app integrations

Konnectify helps Sales, Marketing, Support, and FinOps teams automate complex workflows, saving hours of manual work each week. Its drag-and-drop visual builder makes it easy to create powerful automations in minutes, with no coding required.

If you’re looking to scale your business automation effectively while keeping costs in check, Konnectify’s iPaaS could be the ideal solution. Get started for free and supercharge your workflows with ease.

FAQs

  1. Can I use both Zapier and Make together?

Yes, depending on your needs, you can use both tools. Zapier can handle simpler workflows, while Make can manage more complex automations.

  1. Do both platforms support API integrations?

Yes, but Make offers more advanced API integration options.

  1. Which platform is better for beginners?

Zapier is generally more beginner-friendly due to its intuitive interface.

  1. Is Make cheaper than Zapier?

For simple workflows, Zapier may be more cost-effective. However, Make’s pricing is more favorable for complex, frequent automations.

  1. Can I migrate workflows from Zapier to Make?

While there’s no direct migration tool, you can manually recreate workflows in Make based on your needs.

Conclusion

Both Zapier and Make are powerful automation platforms, but they cater to different user needs. 

Zapier is best for those who need quick, no-fuss automations, while Make is ideal for users looking to build complex, highly-customized workflows. 

For a middle ground that offers the flexibility of both tools, Konnectify’s iPaaS solution could be the perfect fit for your business—allowing you to manage and maintain integrations with ease, while scaling cost-effectively.

Take your time to evaluate your needs and try out their free plans to find out which one is right for you.

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